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Our Purpose

We generate responsible
returns for our shareholders
over the long term
by producing great tasting,
nutritious beef in an ethical
and sustainable way.



Safety is everyone’s responsibility • We are committed to a safe work environment • We always put safety first


We take pride in our work • We are always looking for ways to do things better


We are proud of NAPCO’s history and we respect the people that came before us • We treat everyone with dignity and respect • We support and grow our people


We focus on the things that matter most • We keep things practical and easy to understand


We pride ourselves in the quiet handling and temperament of our cattle • We are committed to the highest standards of animal welfare • We are continuously improving the genetic base of our herd


We are quiet achievers • We are always willing
to do the small things that need to be done


We have been managing our properties in a responsible and sustainable way since 1877 • We are committed to reducing our carbon footprint • We actively pursue opportunities to protect and enhance biodiversity on our properties


We strive to do what’s right • We are open
and honest with each other


We seek customers who share our values • We deliver the highest standards of customer service and support • We understand our customers business and drive efficient growth together


We work together as a team to get the job done
• We value the contribution that everyone makes better